Strategies for Maximizing the Impact of Your CRM
Companies often invest in CRM platforms and expect the benefits to materialize without a utilization strategy in place. The key to making the most of a CRM is to treat it as a means to an end, one that enables strategic business execution, rather than an end in and of itself. Download this free presentation and start...
- Identifying your CRM needs
- Acquiring organizational buy-in
- Devising your strategy
- Selecting a software
- Organizing implementation processes, timelines, & training
- Collecting & analyzing KPI data